Cover Image for Increase funnel conversions with Psych

Increase funnel conversions with Psych

Hosted by Rahul from Toplyne ツ
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About Event

Users abandon your sleek onboarding midway.

A feature drives high-fives in one test group but yawns in another.

Scary? Sure. Unexplainable? Not really.

Every touchpoint in your user journey either sparks joy (+Psych) or saps energy (-Psych). It's the difference between a user's excitement at "One-click photo editing", and their overwhelm at "Complete this 10-step onboarding to access the product".

Wow! That makes sense.

Wait, hold on. What is Psych? Glad you asked.

Psych is the framework used by companies like Dropbox, Facebook, and Airtable to detect and improve the way an experience affects a user's emotional energy while interacting with various touchpoints in your conversion funnel.

Meet Darius Contractor, the creator of Psych who has previously built and scaled products at Dropbox, Facebook, and Airtable.

We sit with Darius to discuss:
✨ Elements of Psych

🔥 Tactical insights into how Psych can be leveraged to increase funnel conversions

⚡️ His favorite examples of getting UX interactions right

...and so much more

Darius will take your questions throughout the event and in the dedicated 15 mins AMA at the end.

​​Keep them loaded🫡