From Kitchen to Commerce: The Nourished Founder (with Maya Eid)
🧱 CORE WORKSHOP
🌿 BONUS MASTERCLASSES
🎧 WEEK 5 – Tuesday, June 24
The Nourished Founder (with Maya Eid)
Nutrition for energy
Founder-friendly eating habits
Wellness rituals for long-haul growth
🌾 From Kitchen to Commerce
A Founder-Led Workshop Series for Food Makers
Scale with soul. Grow with guidance.
💡 Overview
From Kitchen to Commerce is a 7-part live workshop series designed for emerging food and beverage makers ready to go from zero to a million ARR from kitchen table to retail shelves — without compromising mission, health, or sanity.
Learn how to build a sustainable, values-driven food brand with practical tools, expert-led sessions, and a support network of fellow founders.
🗓️ Dates & Schedule
Start Date: Tuesday, May 27, 2025
Format:
Core Workshops: Tuesdays & Thursdays @ 12:30 PM EST
Bonus Masterclasses: Select Tuesdays or Thursdays @ 12:30 PM EST
Platform: Google Meet (via Luma)
Structure:
🔹 4 Core Workshops
🔹 3 Bonus Masterclasses
🔹 1 Founder Roundtable
🎟️ Pricing Options
TierDetailsPriceGeneral Admission (Full Series)4 core workshops + all bonus masterclasses & roundtable$35 CAD/session or $140 totalPartner/Vendor RateSame full access: 4 core + all bonuses$25 CAD/session or $100 total
All Tickets Include:
✅ Live & recorded access
✅ Resource toolkit (valued $1,000+)
✅ Peer vendor spotlights
✅ Bonus sessions (3+)
✅ Community Q&A access
🤝 Sponsor / Mentor Invitation
Are you a:
• Established food founder with a mission-aligned brand?
• Expert in finance, wellness, or operations?
• Professional supporting the growth of early-stage food manufacturers?
We invite you to co-lead a workshop, mentor a cohort, or sponsor a session. This is your opportunity to give back and directly shape Canada’s next generation of purpose-led food makers.
🧱 CORE WORKSHOPS
📍 WEEK 1 – Tuesday, May 27
Vision Meets Velocity
How to scale without losing your values
Product clarity & brand positioning
Scaling signals
Founder mindset for growth
Preparing for grocery/channel talks
📍 WEEK 2 – Thursday, May 29
Operational Readiness
Building systems from kitchen to shelf
Co-manufacturing vs. in-house
Shelf life, batch planning, labeling
Production scaling tools & frameworks
📍 WEEK 3 – Tuesday, June 3
Selling with Soul
Pitching without losing your soul or margins
Sell sheets & pricing decks
Cold outreach & email templates
Building trust in the sales process
📍 WEEK 4 – Thursday, June 5
Start Small, Yet Scalable
Your first grocery account — done right
Buyer expectations
Terms, delivery, sell-through
Getting reorders & staying on shelf
🌿 BONUS MASTERCLASSES
🎧 WEEK 5 – Tuesday, June 24
The Nourished Founder (with Maya Eid)
Nutrition for energy
Founder-friendly eating habits
Wellness rituals for long-haul growth
💰 SPECIAL BONUS – Thursday, June 19
Financing & Forecasting Foundations
Banking basics for F&B startups
Preparing financials for funding
Practical pricing + margin modeling
Tools for operational forecasting
🔹 Includes live Q&A and resource templates.
🔁 WEEK 6 – Thursday, July 3
The Founder’s Playbook
Going from local sales to 200+ stores
Behind-the-scenes of scaling
Co-manufacturer negotiations
Avoiding burnout in the growth phase
🎤 WEEK 7 – Thursday, July 10
Founder Roundtable + Vendor Spotlights
Honest panel + live Q&A
“What I Wish I Knew” lightning talks
1-minute product spotlights by attendees