Membership World & Cvent Roundtable: Planning Events in Uncertain Times

​We know that events are the critical channel your organization uses to unite members and donors to impact your industry and mission. 2025 is the year to elevate your event planner or marketer role to an impactful and influential voice within your organization. Come to this exclusive in-person gathering hosted by Membership World and Cvent to swap strategies, stories, and lessons about the challenges you’re facing right now.

​Our discussion will cover how to:

​· Navigate Budget Instability: Learn how your peers navigate current financial challenges and create flexible, cost-effective event strategies—without sacrificing impact.

​· Adapt to Shifting Event Demand: Explore how to rapidly adjust your event strategy in response to changing demands and expectations. Discover how to keep registrations open longer, accommodate more attendees, and seamlessly transition between meeting formats.

​· Position Yourself as a Leader and Revenue Driver: With a shifting regulatory environment and potential tax changes on the horizon, the ability to demonstrate event ROI is more crucial than ever. Gain insights into how to track and share event impact throughout your organization.

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​About Jake Dennet

​Jake Dennett is a Senior Business Development Executive at Cvent, where he has spent the past two years helping associations streamline their event processes and gain valuable insights through advanced event technology. With a strong background in business development and event planning, Jake specialises in creating flexible, cost-effective strategies that adapt to changing demands and expectations. His commitment to driving event success and his expertise in leveraging technology make him a trusted advisor in the industry.