

GTM Engineer School — AI-led content module preview
Only 2 weeks to the beginning of cohort 1 of GTM Engineer School!
Join us for a lively sneak peek at the upcoming AI-led content module! Matteo, Jared, and Eoin will be your hosts, guiding you through the AI-led content module and live demo of the hands-on workflow we'll build in class.
Grab your favorite drink, hop on Zoom, and get ready to dive into some fresh GTM playbooks and good vibes. Whether you're a GTM enthusiast or just curious about GES program, this is the perfect chance to connect, learn, and have some fun.
See you there!
Agenda
Intro (10 min)
Webinar series and GTM Engineer School overview
Hands-on exercises overview (20 min)
Create SEO content from a topic
Build your knowledge base and brand kit
Repurpose SEO content into social
Optimize existing long-form content
Create messaging assets from Octave
Q&A from public (10 mins)
Participants
Eoin Clancy — Head of Growth, AirOps
Jared Waxman — Co-founder, GTM Engineer School
Matteo Tittarelli — Co-founder, GTM Engineer School
About GTM Engineer School
GTM Engineer School is a 4 weeks live course for sales and marketing operators who want to learn the fundamentals of GTM engineering with hands-on, live classes supported by expert instructors.
Cohort 1 launches on April 29th, 2025 — only 50 seats available.
→→→ Sign up to the waitlist to get a chance to get your seat.