


Seamless After Hours with Shopify & Boundless
Join us for an exclusive, invite-only evening designed for the boldest minds in eCommerce.
Hosted by Boundless and Shopify, and proudly sponsored by Shopify, Elevar, and Depict.ai, this post-Seamless gathering brings together a curated group of founders, operators, and partners from across MENA, Europe, and APAC. The vibe is chilled but purposeful—an off-site atmosphere built for real conversations, tactical insights, and unexpected connections.
What to Expect
A look inside Boundless – who we are, what we believe, and why this movement matters.
A no-fluff fireside chat with a guest founder breaking down how they’ve scaled successfully across the region.
Raw, real merchant stories from operators who’ve built, battled, and broken through.
Unscripted, meaningful connections with fellow founders, marketers, and partners who actually get it.
Great food, flowing drinks, and zero sales pitches—just conversations worth having.
Why We're Gathering
This event is part of a broader movement. It's a teaser for the Boundless Summit coming January 2026—a new kind of eCommerce experience centered on community, collaboration, and execution. Our aim? To inspire and equip the next generation of global commerce leaders operating from the Middle East and scaling worldwide.
Who is Boundless?
Boundless is the UAE’s newest and fastest-growing eCommerce community—built by founders, for founders. Co-founded by Adam Ali, Ross Allsop, Millie Pearson, and Adam Callow, Boundless is powered by real operators from inside some of the world’s fastest-growing DTC brands. We’re not about surface-level networking. We’re about borderless thinking, real education, and scaling smarter.
Boundless is proudly powered by UN/COMMON, a global eCommerce and CRM agency specializing in omnichannel growth for DTC brands. Founded by Adam Ali, UN/COMMON now supports brands across UAE, Saudi Arabia, and Qatar with proven strategies and tech solutions.