Real-time decision-making with Kate LaVail of McDonald's

Name: Real-time decision-making with Kate LaVail of McDonald's
Start: 2021-04-09T12:30:00.000-04:00
End: 2021-04-09T13:00:00.000-04:00
Location: Online Event

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About Event

McDonald's Senior Director of Performance & Intelligence Kate LaVail, PhD joins NewsWhip’s CEO Paul Quigley to discuss the applications of inductive reasoning for weathering crises and evaluating opportunities to engage.

Join us to explore:

The early indicators necessary to contextualize a reputational crisis and project its impact
The measurement standards used to assess risk and crisis for reputation management
How real-time observations and personal experience play out in decision-making