Hands-on Workshop on Account-Based Marketing by Yellowkyte
ABM for Early Stage founders and Operators
The biggest decision and the most pressing question for demand generation: how to efficiently acquire customers when resources are limited.
While many founders cast wide nets with generic marketing, the smartest early-stage companies are turning to Account-Based Marketing (ABM) to land their first MM / Enterprise customers.
But here's the challenge - most ABM advice is built for large companies with extensive resources, leaving founders confused about where to start.
This hands-on, 90-minute workshop cuts through the complexity to deliver a practical ABM framework specifically designed for early-stage startups. You'll learn how to implement ABM strategies that work with limited resources, small teams, and tight budgets.
No enterprise tools required, no massive content operations needed - just focused, effective approaches to landing your dream customers.
What you'll walk away with:
A completed Ideal Customer Profile (ICP) tailored to your business
A validated list of your first 10 target accounts
A practical 30-day ABM action plan you can implement immediately
Templates and frameworks for account research and personalization
Clear metrics to measure success and justify further investment
At YellowKyte, we've helped dozens of early-stage startups implement successful ABM programs that have shortened sales cycles and increased conversion rates. Our expertise lies in creating lean, effective ABM strategies that don't require enterprise budgets or large teams.
We understand the unique challenges of startup founders because we've been there - and we've developed a methodology that turns ABM from an enterprise luxury into a startup advantage.
Join us for this interactive session where theory meets practice, and walk away with everything you need to start landing bigger clients, faster.