From Lagos to Microsoft HQ : Scaling your marketing career into global companies
Session Overview
Break into the global tech marketing scene with insider strategies from a Microsoft Senior Product Marketing Manager who's navigating Azure's global go-to-market strategy. This session reveals how to position yourself for coveted roles at tech giants, even while based in Africa, and unlock the mindset, skills, and strategies that global marketing leaders value.
Learn how to craft a globally competitive marketing profile, develop strategic thinking at scale, and master the technical acumen that sets you apart in today's AI and cloud-driven marketing landscape.
Session Highlights
🌍 The Global Tech Marketing Landscape: Understand why global roles at tech giants are so sought after and what unique opportunities they present for impact, scale, innovation, and career trajectory.
🧠 The Global Marketing Leader's Blueprint: Master core competencies including strategic vision at scale, data-driven decision making, technical acumen for marketers, cross-cultural intelligence, and stakeholder management across diverse markets.
💼 Crafting Your Global Tech Marketing Persona: Learn to tailor your professional story, optimize your LinkedIn and resume for global impact, build strategic networks within tech giants, and showcase measurable business outcomes that resonate with international recruiters.
🎯 Navigating the Tech Giant Hiring Process: Get insider insights into application journeys, ATS systems, behavioral questions, case studies, and strategic challenges that demonstrate your analytical thinking and alignment with company culture.
🚀 From Africa to Global Impact: Discover practical strategies for positioning yourself for global opportunities while leveraging your unique perspective and experience to stand out in the competitive tech marketing landscape.
Meet Your Facilitator
Ikenna Okeke is a Senior Product Marketing Manager at Microsoft, driving global go-to-market strategy for Azure. With an MBA from William & Mary (magna cum laude) and experience spanning multiple ventures, he's a business strategist and technology leader shaping how brands grow across emerging and global markets. Ikenna champions inclusion and mentors emerging leaders, having shared insights at Microsoft Ignite, SMC Tech Summit, and Azure Digital Events.
We can't wait to have you on board!
Register now to save your seat and get your most pressing questions about breaking into global tech marketing answered. Let's help you position yourself for the global marketing career you deserve.