Beyond Marketing: How to Position Community as a Business Driver with Avital Knoller

​Join us for a hands-on session in our Workshops with Community Pros series!

​Community is so much more than a marketing channel. It’s a revenue driver, a product feedback engine, and a critical piece of customer success. In this workshop, we’ll explore how to position community as a key driver of business growth—one that deserves a seat at the table from day one.

​Led by Avital Knoller, Community & Beta Program Lead at Wiz, this session will help you:
✨ Move beyond marketing and connect community to core business functions
📈 Make a compelling case for community’s value across teams—product, sales, success, and beyond
🔍 Take a holistic, organizational approach to community strategy

​You’ll dive into bite-sized lessons followed by collaborative exercises in real time (yes, bring your sticky-note energy!). Whether you're in-house, consulting, or building something of your own, you'll leave with fresh insights and ideas you can put into practice.

​🗓️ Tuesday, May 13th
🕛 12 PM EST / 5 PM GMT

​Stick around for a Q&A and connect with other community pros tackling similar challenges. We’d love to see you there!