Strengthening Local Engagement through Online Communities with Marjorie Anderson
Join us for an inspiring session with Marjorie Anderson, a global community strategist and passionate advocate for inclusive and purpose-driven community building. In this talk, Marjorie will share how association chapters can harness the power of online communities to better serve their local members, deepen engagement, and extend the impact of their mission on the ground.
Whether you're supporting regional chapters, designing digital engagement strategies, or looking to align local efforts with organizational goals, this session will offer practical insights and fresh perspectives on empowering your community leaders.
Key takeaways for you:
🌍 Why local chapters matter: understand the vital role local chapters play in connecting members to the broader mission of your association.
💡 Unlocking online potential: explore how online communities can amplify the reach and value of local engagement initiatives.
🔗 Connecting strategy to action: learn how to create cohesive community strategies that bridge online and offline engagement.
🤝 Championing chapter leaders: discover ways to support and equip chapter leaders with tools to succeed in digital environments.
📈 Driving long-term value: gain insights into how to measure success and advocate for the impact of local community programs.
This session is ideal for association professionals, community managers, and anyone invested in strengthening member engagement at a local level.
Event date/time:
🗓️ Wednesday, August 6, 2025
🕔 12:00 PM EST / 5:00 PM GMT
About Marjorie Anderson:
Marjorie is a Global Community Strategist, DEIB advocate, and change leader with over a decade of experience building large-scale, mission-driven communities. She is the Founder of Community by Association and currently leads community efforts at EXOS@Google. Marjorie brings deep expertise in aligning community strategies with business goals and creating meaningful experiences across digital ecosystems. She’s also a podcast host and champion for inclusive, impactful community work.
This session is part of the Talks & Pros Series from Led by Community, hosted by Francisco Opazo.
We’re excited to have Bettermode as our sponsor—supporting this series and helping community teams thrive with powerful tools for connection and growth.