Your Great Product (and why people aren't buying it)

​You have the greatest product in the world, perhaps a Universal Problem Solver or a machine which converts coriander into Nutella.

​You have a website, it explains perfectly what your product does. It's got a nice logo and nifty graphics. You've done some email marketing, maybe some digital ads. Hey, you might have run a Super Bowl ad and sponsored the World Cup, but still you're not shifting the units you know it should.

​You're not alone. I mean, sure, maybe nobody else has built the EvilHerb2Nutella 3000, but that roadblock you are facing is increasingly common for many businesses, and sadly some never make it over that hurdle and end up another relic in the Great Product Graveyard in the sky.

​But not you. No, you're going to learn how to overcome this problem.

​You're going to learn how to present your great product in a way that makes it a no-brainer purchase for the very people that really need it and would be happy to pay for it.

​You're going to learn about Product Market Fit. John and Sebastian are going to tell you how to make it work for you, help you get rich, and stupidly they're going to do it for free.