Cover Image for How has the consumer changed the news cycle and impacted PR measurement?

How has the consumer changed the news cycle and impacted PR measurement?

 
 
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About Event

Our next NewsWhip Pulse webinar will be a special panel session with data and innovation leads for Hill+Knowlton Strategies in the Middle East, Africa and Asia on Thursday, April 22nd.

Kirsty O’Connor, Director of Content, Data + Digital for Middle East & Africa and David Soutoul, Data + Analytics Manager for APAC, join NewsWhip’s CEO Paul Quigley to discuss the consumer-driven news cycle and how that has impacted PR measurement in their regions.

Join us to explore how they:

  • Listen in and learn from consumers

  • Navigate multiple market nuances to be locally relevant at scale

  • Define the relationship between the consumer, the media, and social media today