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Customer Experience: Best Practices and Metrics for Startups

Hosted by Marion
 
 
Zoom
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About Event

​​Join us for a session with Fernanda Baker, Manager of VC & Startup Partnerships at Zendesk. Whether you’re focused on getting to market and landing your first customers or you just closed your seed round and you’re ready to scale, Fernanda will share with you why CX matters and the improved results founders can see when customer experience is emphasized on Day 1.

​​At the end of this session you learn:

  • ​How data is leveraged for growth and for competing established brands

  • ​Best practices in engaging with customers in a virtual world

  • ​​What a CX strategy should look like and when and how to roll out new CX features

​About your Facilitator:

​Fernanda Baker focuses on Strategic Partnerships for the US and LATAM at Zendesk for Startups. Previously with Samsung NEXT Ventures, she has been supporting startups to grow and scale their businesses globally for the past 15+ years by leveraging her strong ties with the entrepreneurial and venture capital ecosystems in Silicon Valley, Europe, and Latin America. In her free time, she loves to travel the world, dive, and encounter exotic wildlife.

Hosts
Marion