Affinidi Developer Meetup | The Developer's Blueprint on Enhancing Customer Engagement Using Zero Party Data

​Embark on a journey to master how Zero Party Data is foundational to improving customer experience. This deep-dive session is focused on elevating customer loyalty and engagement with a focus on user-centric technologies. We concentrate on the mechanisms behind building a unified and seamless experience for customers, enabled by the use of consented, voluntarily shared data for personalised interactions. Dive into how leveraging Holistic Identity in sync with Zero Party Data insights is optimising customer interactions, personalising experiences to match individual user preferences, and fostering trust-based relationships. This meetup also includes customer sharing and technical deep dives, providing a comprehensive understanding of applying these concepts in real-world scenarios to revolutionise business-customer engagement.

​Key Highlights:

• ​Implement Consent-Driven Personalisation: Gain actionable insights into integrating consent management with a privacy-centric architecture, redefining ways for personalising digital customer interactions.

• ​Deep Dive into the Use of Zero Party Data: Navigate through a detailed, practical guide on harnessing zero-party data with emphasis on the importance of user consent in the data-sharing ecosystem.

• ​Building Trust and Fostering Relationships: Examine transparent data usage strategies and a privacy-first approach to cultivate trust, encourage voluntary data sharing, and ensure sustained loyalty and engagement.

• ​Technical Deep Dive Sessions and Interactive Q&A: Engage in technical explorations of implementing Holistic Identity Management and Zero Party Data strategies, featuring case studies and hands-on examples from the field, including Q&A with experts.

​Speaker Names:

1. ​Giriraj Daga, Director of Solutions Architecture, Affinidi (LinkedIn)

2. ​Grajesh Chandra, Solutions Architect Lead,Affinidi (LinkedIn)

3. ​Sanjay Kumar, Senior Solutions Architect, Affinidi (LinkedIn)

​We look forward to seeing you there!

​Agenda

• ​1700 - Doors open

• ​1730 - 1745 - Welcome and introduction to the topic

• ​1745 - 1845 Presentation and Hands on Demo

• ​1845 - 1930 - Q & A and open Discussion

• ​1930 - 2000 - Networking with Pizza

• ​2000 - Doors close

​### Resources:

• ​Website: Affinidi | Changing data ownership for good