Community-Led Growth w/ Mallory Contois (The GTM Circle)
Join peers and community expert, Mallory Contois, to explore how community-building strategies can fit into your growth engine.
Mallory has spent a decade designing growth loops, engagement ecosystems, and community-led strategies across multiple industries. She's tested these strategies as an operator inside startups and large brands, as well as founding her own $300k ARR community, learning how to adapt CLG to different business models, goals, and challenges.
She's also literally teaching a class on the topic, so this is a rare opportunity for a more intimate Ask Me Anything!
We'll discuss:
Developing scalable community programs with limited resources
Building authentic communities that drive word-of-mouth acquisition
Measuring community impact on loyalty, retention, and revenue metrics