

Expert-supported Roundtable: Making Circularity a Business Case
Circularity holds massive promise—not just for the planet, but also for your business.
From de-risking supply chains and buffering against raw material volatility to unlocking new revenue models and meeting evolving customer expectations, the potential is clear. But turning circularity into a real business case? That’s where it gets complex.
It often requires redesigning products and business models, rethinking value chains, and shifting long-standing organizational structures. And the reality? Customers still expect the same performance, quality, and convenience. Trade-offs aren’t an option—so the real challenge becomes: How do you make circularity work without compromise?
💡 What to Expect
This session combines the openness of a roundtable with the depth of an expert session. You’ll hear where peers stand, share what’s working (and what isn’t), and exchange real-world practices from across the community.
At the same time, Lars and his team will bring their perspective, strategies, and experience from real-world cases—showing how circularity can be embedded into core business strategy. Not as a compliance topic, but as a driver of innovation, resilience, commercial value, and strategic differentiation.
Whether you're just starting to explore circularity, piloting your first initiative, or already deep into implementation, this session is designed to meet you where you are — with space for both tactical questions and strategic discussion.
From circular design, product return and digital product passports to supplier collaboration and beyond, we’ll tailor the focus based on what matters most to you.
👥 About the Experts
This roundtable is supported by Lars Holländer and Lea Friedrichsen from UNITY.
UNITY isn’t your typical niche sustainability advisory. They’re a leading innovation and digital transformation consultancy, working with companies across sectors to develop new business models, rework product designs, and transform business.
Their perspective on circularity starts from the business and innovation side:
How do companies stay competitive, resilient, and future-proof?
What creates real value?
How do you make sustainability work without trade-offs in performance, cost, or customer expectations?
With deep experience across strategy, technology, and operations, they bring practical tools and lived implementation expertise from a wide range of contexts.
🔗 Lars Holländer – LinkedIn
🔗 Lea Friedrichsen – LinkedIn
🔗 UNITY
🧭 Format
Open roundtable discussion
Expert input: common pitfalls, proven methods and exemplary best practices
Space for your questions — from product design to logistics, certification, customer communication, or scaling new models
Who Can Attend?
Primarily for TSC members, but a limited number of spots are available for non-members.
Open to sustainability leaders actively driving change within their organizations.
Please note: Eligibility is based on TSC’s membership criteria.
Hosted by The Sustainability Circle (TSC):
TSC is an invite-only community for sustainability leaders. Membership provides year-round support to help solve tough challenges, drive strategic business outcomes, and advance careers. Connect with senior leaders, access proven solutions, and benefit from tailored leadership coaching. Learn more and apply for membership today.