Key Strategies for Navigating Pricing and Packaging: Insights and Future Trends
Key Strategies for Navigating Pricing and Packaging: Insights and Future Trends
Dinner & discussion hosted by Capchase, Spendflo, and Maxio
Join our exclusive guest list for an evening of stimulating conversation and networking during SaaStr, featuring special guest CJ Gustafson—a venture-backed tech CFO, writer of MostlyMetrics.com, and host of the Run the Numbers podcast.
During the evening, you'll engage in discussions on:
Revenue optimization through pricing
Building a value-based pricing strategy
Past and future trends in software packaging & pricing
Navigating payment vs. pricing terms
Don't miss this opportunity to connect with industry leaders, enjoy dinner and drinks, and gain valuable insights to strengthen your pricing strategy and drive revenue growth.
Space is limited, so please RSVP below.
📅 September 10, 7:00-10:00 PM PDT
📍 San Mateo
(Location details to be released upon approval)
Hosted by Capchase, Spendflo, & Maxio with Maxio CEO Randy Wootton
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About Capchase:
Capchase empowers SaaS companies to accelerate their growth by providing non-dilutive capital and payment solutions. Through their capital solution, Grow, Capchase has made over $2.5 billion in funding accessible to the SaaS industry. Their revenue management tools, Pay and Collect, enable SaaS vendors to increase sales and expedite cash collection. Additionally, Capchase's lending infrastructure tool, Infra, assists banks and other financial institutions in making credit available sooner to early-stage companies.
About Spendflo:
Spendflo aims to revolutionize how finance teams procure and manage spend. Spendflo's SaaS buying and optimization platform helps you reduce your SaaS spend by ~ 30%, get visibility into your SaaS stack and vendors, and automate your SaaS procurement. By providing invaluable insights, expert negotiation, and tailored solutions, Spendflo brings visibility and control over every dollar and contract, enabling finance teams to spend money effortlessly. Spendflo empowers businesses of all sizes to optimize spending, scale efficiently, and achieve tangible cost savings, ultimately fostering healthy businesses.
About Maxio:
Power your monetization engine with Maxio, the only billing and financial operations platform purpose-built for B2B SaaS. Maxio sits between the CRM and General Ledger, automating the order-to-cash process and allowing you to bill customers, collect cash, and report on the metrics that matter to your business.
About Randy Wootton:
Randy Wootton has been a GTM executive for over 20 years, helping marketing, sales, and FinTech companies develop and scale their SaaS capabilities. Currently, he is the CEO of Maxio, a leading provider of billing and financial operations solutions for high-growth B2B SaaS companies. In his previous role as CSO and President of Percolate, a Seismic company, he was responsible for Corporate Strategy, Corp Dev, Biz Dev, and Strategic Partnerships. Before selling Percolate to Seismic in 2019, he served as the CEO and led Percolate’s transformation from a mid-market social media product to an industry-leading content marketing platform for the largest companies globally. Prior to Percolate, he was the CEO of Rocket Fuel (FUEL), a first-gen AI company, which he took private. Besides, Randy has also held senior positions at Microsoft and Salesforce, where he led sales, service, and marketing teams. Furthermore, he serves on the board of Guidant, a tech-enabled service company helping entrepreneurs finance their dreams, and Opal, a content marketing platform.
About CJ Gustafson:
CJ Gustafson is a venture-backed tech CFO, writer of mostlymetrics.com , and host of the Run the Numbers podcast (available on Spotify, Apple, and YouTube). He's obsessed with business models, financial metrics, and getting the most out of your company's performance. Prior to jumping into tech as an operator, he worked as a management consultant and in private equity. He thinks this side of the table is much more fun, though.