

UGLY TALK: B2B STARTUP FOUNDERS
Building a B2B startup isn’t a walk in the park. With sales cycles that stretch on and buying committees that grow ever more complex, founders face challenges that are uniquely brutal. In today’s dynamic landscape—where AI is reshaping the way we build products, shop, and conduct research—this event pulls back the curtain on the real, unfiltered struggles of launching B2B companies in 2025. Get ready for a raw conversation about the good, the bad, and the ugly of the B2B journey.
🧠 What You’ll Learn
Surviving the Long Game: What it truly takes to navigate lengthy B2B sales cycles and sustain growth in today's market.
AI and the B2B Revolution: How AI is transforming product development, customer research, and the very nature of business transactions in the B2B space.
Early Customers and Momentum: Insights on building trust and capturing early adoption—because your first deals set the stage for success.
Selling to Committees: Strategies for engaging with multiple decision-makers and overcoming gatekeeper challenges.
Unfiltered Founder Stories: Honest tales of missteps, pivots, and breakthroughs from those who are in the trenches right now.
🎤 Who’s on the Panel
Panelists:
TBA — Expect a compelling lineup of current B2B founders across industries.
🤝 Sponsor
Mixxi Match is a refreshing citrus matcha beverage designed to energize without the crash. Made with premium organic matcha and real citrus, it’s clean, vibrant, and made to fuel bold lifestyles as is during the day and perfect with your favorite spirits making for a delicious cocktail.
👥 Who Else Is Going
B2B founders navigating the complexities of scaling in today's market
Aspiring founders eager to learn the real challenges of launching a B2B startup
Investors and advisors who specialize in the B2B space
Ecosystem enablers and industry influencers passionate about the future of B2B
🎯 Why You Should Attend
Real, Ground-Level Insights: Learn what truly works—and what doesn't—for B2B startups in the AI era.
Actionable Strategies: Take away practical tips you can use right away to improve your sales cycle and growth strategy.
Insider Perspective: Get ahead of the curve by understanding how AI is reshaping the B2B landscape.
Build Your Network: Connect with fellow founders, investors, and operators who face the same challenges you do.
🤝 Co-Hosted With
GREY Journal – Media partner spotlighting modern entrepreneurs (Apple News + Google News)
🎥 Event Vibes
Get a taste of past Ugly Talk energy:
⭐ About Ugly Talk
Started in 2019, Ugly Talk has been transforming business setbacks into breakthrough “aha!” moments by hosting unfiltered, no-nonsense events where battle-tested entrepreneurs share their raw lessons and insights.
With a growing presence in cities like New York, Chicago, San Francisco, and Miami, we’ve built a vibrant community of thousands of founders and industry leaders making a profound impact on the entrepreneurial landscape.