Getting more value from your IA testing

Apr 6 (Tue), 9:00 PM - 10:00 PM Coordinated Universal Time
·Zoom

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Event Information

Join us as Rebecca Klee from Optimal Workshop shares tips and insights on how to:

  • source the best content for effective card sorts and tree tests (sounds easy but can be the trickiest part of study design!)

  • engage stakeholders and team members to run better studies

  • complement quantitative results with live (remote friendly) feedback

  • additional ways to collect feedback to enhance your analysis

Free to join. No purchase necessary!

👋  Meet the speakers

Rebecca is a UX researcher at Optimal Workshop, one of the world’s leading user research software providers, based in Wellington, New Zealand. With previous experience in both private and government organizations and a background in customer service and content strategy, she now loves to indulge her curiosity in researching the work practices of UX designers and researchers around the globe.

Optimal Workshop

Optimal Workshop helps you put people at the heart of decisions. Teams at Uber, Capital One, and IBM use Optimal Workshop to transform insights into action. Test, recruit, and analyze all in one platform, and make data-driven decisions with confidence.

Lucky Draw

Optimal Workshop will be giving away a Bose noise cancelling headphones to a winner! Complete this form to be selected as a winner:

📅 This free event is hosted by the 2021 IAC: the information architecture conference. More information at: https://www.theiaconference.com/

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