GenJam LA: Absurd Ads Edition @ Echobend Pictures
“What’s the product? Doesn’t matter. How does it work? Who cares. Will it change the world? Absolutely.” – Your inner Don Draper, probably.
This year’s first GenJam is all about ridiculous, over-the-top, and wildly unnecessary advertising. Hosted in collaboration with our partners at Echobend Pictures, this creative showdown invites both AI newcomers and seasoned generative wizards to craft the most hilariously absurd commercial ever conceived—for a mystery product that will be revealed live at the event.
What You’ll Do
💡 Brainstorm & Conceptualize
Get inspired by classic infomercials, viral ads, and AI-generated chaos.
Form teams and strategize your ridiculous marketing approach.
🎥 Create the Most Unhinged Ad Spot Ever
Use AI video tools, voice synthesis, and generative music to bring your ad to life.
The product? A total mystery—revealed live at the event.
🏆 Screen & Celebrate
Showcase your work to the audience and compete for glory in categories like “Most Convincing Nonsense” and “Best Use of AI.”
Winners get prizes (and eternal advertising fame).
Who Should Attend
🎨 Creatives & Filmmakers – Whether you're an artist, writer, or video editor, this is your chance to make the weirdest thing you’ve ever made.
🤖 AI Enthusiasts & Developers – If you love pushing generative models to their limits, this event is your playground.
📢 Marketing & Ad Nerds – Bring your love of persuasion, hype, and catchy slogans to the most absurd ad campaign of all time.
🎭 Improvisers & Performers – Give life to over-the-top infomercial characters and sell the unsellable.
Schedule
📍 Location: Echobend Pictures Production Offices
⏰ 6:00 PM – Arrivals & Mingling
🎬 6:30 PM – Intro to Machine Cinema & AI Tool Tutorial
💡 7:00 PM – Challenge Reveal & Team Formation
🎥 7:15 PM - 9:30 PM – Production Time!
🏆 9:30 PM - 10:00 PM – Screening, Celebration & Awards
What to Bring & Other Notes
💻 Laptops Required – If you want to participate, bring your own laptop!
🍕 Food Provided – Because no one should create on an empty stomach.
🎟️ AI Tool Access Encouraged – If you have existing subscriptions to Gen-AI tools, bring them! We’ll also aim to provide free options and sponsored access where possible.
Whether you’re the next Peggy Olson or just here to make a fake commercial so iconic it deserves its own jingle, we’ve got a space for you.
Come ready to pitch, produce, and premiere the most ridiculous AI-generated ad of the year! 🚀