FirstGen Breakfast: Raising Capital in an Unsexy Industry

​Join us for a breakfast conversation with Sherveen Mashayekhi, CEO and founder of Free Agency. Sherveen successful raised for a services heavy startup in the HR tech space.

​Free Agency raised over $20m in funding, including a Series A led by Maveron. Free Agency provides tech professionals with Hollywood-style representation for the first time ever. Free Agency manages “the business end” of its clients' careers, helping them find, win, and succeed at top-of-market roles.

​​As a reminder, we start AT 8:30am. Please make arrangements to be ready to start at 8:30.

​We'll talk about:

• ​How to craft and tell a good story (sales, fundraising, hiring)

• ​Lessons learned // system of operating for a tech-enabled business

• ​How to position/pitch your startup in a stale/unsexy industry

• ​How Free Agency went from 0 to 1 to and finding product market fit

• ​Early mistakes at Free Agency and how the company course corrected

• ​Lessons learned after shutting down his first startup and what Sherveen did differently with Free Agency

• ​How to hire and what to look for in early hires

• ​Lessons learned from fundraising ​

​Thank you to Free Agency for hosting us. Bagels and coffee will be provided.

​FirstGen Breakfasts are an intimate conversation between our guest speaker and ~8-10 FG founders. It's a 90 min opportunity to ask questions and learn from those who have successfully scaled companies in a no BS environment.

​Please note: we have a strict attendance policy.