Moving Beyond Outcome-Based Demos

​Outcome based demonstrations are a cornerstone of any presales process. They are an expression of our ability to understand the problems an organization faces today and articulate the value that our solution has in helping solve those challenges. Although these types of demonstrations are an effective method for moving deal cycles along, the ability to move beyond outcomes is what takes our demonstrations from good to great. Throughout our discussion, we’ll unpack what it means to move beyond outcome based demonstrations and how in presales it is as much an art as it is a science.