HEX-Files Episode - Bots in the Pipeline: Using AI to Generate Real, Relevant Demand
Are you having trouble separating fact from fiction when it comes to demand generation?
Fear no more. The truth is out there.
Join us for a special live episode of The HEX-Files, the energy marketing podcast that flips mind-bending stories of the unexplained upside-down to reveal truths you’ll use to optimize productivity and outcomes at minimum cost and risk.
This live episode investigates one of the web’s biggest curiosities — are there any humans left on the Internet? — and uses it as a springboard for a discussion on how to generate real, relevant demand. With expert counsel from Energy Marketing Expert Arnaud Dasprez (CEO, HexaGroup) and AI Demand Gen Trailblazer Nick Caruso (Co-Founder, KnowledgeNet.AI).
You’ll leave our live podcast with must-know demand generation insights for energy and industrial services marketers, including:
The characteristics of an efficient, effective digital pipeline (and how to determine if yours stacks up)
How AI is transforming the demand generation landscape for brands like yours
The importance of reaching the right audience — not bots or competitors — and how AI-powered MarTech tools can help you do it
How to separate risk from reward so that you choose the most effective AI tools for your brand’s demand generation strategy
How to align your demand gen KPIs with reality, based on actual results from energy and industrial services brands
Whether you’re overseeing a brand’s marketing or sales strategy or are deep in the trenches executing campaigns, this live podcast is for you. Get compact and essential news you can use, brought to you by people who know your business best.
Exclusive Bonus for Attendees
As a special thank you for joining us live, everyone who attends the webinar will receive a complimentary marketing assessment from our team of experts. This personalized assessment is designed to help you evaluate your current demand generation strategy, identify new opportunities for improvement, and get actionable recommendations tailored to your business. Don’t miss your chance to get expert insights specific to your brand—just for attending live!
Who Should Attend:
Marketing professionals, sales teams, and technologists from across the energy and industrial services sectors. Plus, anyone else who’s driven to optimize their B2B demand generation using the latest and greatest strategies.
The truth is out there. Register now to separate fact from fiction in your demand generation efforts—and claim your complimentary marketing assessment by attending