🎙 INTERVIEW: Writing for Personal Growth and Profit with Ghostwriter & Entrepreneur Nicolas Cole
​** This is a LIVE interview with author Nicolas Cole about the craft of writing and reality of building a writing career. Attendees will be sent a recording after the interview. **
​How do you turn practice into profit—and still love the work? What can the internet teach us about writing with discipline, clarity, and reach?
​Nicolas Cole is one of the internet’s most prolific digital writers and the co-founder of Ship 30 for 30, Premium Ghostwriting Academy, Typeshare, and Write With AI. He’s built a portfolio of writing businesses aiming for $10M in revenue, all grounded in helping people write online with clarity, purpose, and profitability.
​Join us for a conversation with Nicolas as we discuss ghostwriting, creative discipline, and what it means to write well, consistently, and sustainably in the digital age.
​We’ll also explore:
​Building a personal writing portfolio vs. a writing business
​Making money as a writer in 2025
​Why “shipping” your work matters more than perfecting it
​Writing systems, routines, and tools that actually help
​Why writing on the internet is a skill, and how to get better at it
​Balancing creativity with entrepreneurship
​What he’s learned from helping thousands of writers publish online
​About Nicolas ColeÂ
​Nicolas Cole is a digital writer, serial entrepreneur, and founder of Different Publishing—an independent publishing house that specializes in serial fiction & immersive audiobooks.
​Cole rose to internet stardom in 2015 when he became the #1 most-read writer on Quora, accumulating hundreds of millions of views on his viral articles about personal development and entrepreneurship. His work has been republished in TIME, Forbes, Fortune, Business Insider, CNBC, The Chicago Tribune, Harvard Business Review, and many more of the internet's most popular publications.
​In 2016, Cole became one of Inc Magazine's Top 10 contributing writers, accumulating millions of views on his business & creativity column. In 2017, he then founded a ghostwriting and thought leadership agency called Digital Press, writing on behalf of more than 300 Silicon Valley founders, company executives, venture capitalists, Grammy-winning musicians, Olympians, NYT best-selling authors, international public speakers, and more. He then wrote two best-selling books: The Art & Business of Online Writing, and The Art & Business of Ghostwriting.
​From 2020 to 2025, Cole co-founded two of the most successful writing programs on the Internet: Ship 30 for 30, a cohort-based beginner writing program for people who want to start writing online, and Premium Ghostwriting Academy, a coaching program for burned-out & underpaid freelance writers who want to enter the lucrative world of ghostwriting for business owners. He is also the co-founder of Typeshare, the leading SaaS platform for digital writing templates, and Write With AI, the #1 paid newsletter on Substack on how to use AI as a writer.
​Cole is on a mission to show writers there are dozens of different ways to monetize their talents—if you take the time to learn both the art, and the business, of creative writing.Â
​He currently lives in Scottsdale, AZ.
​Your London Writers' Salon Hosts:
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​Parul Bavishi and Matt Trinetti are the co-founders of the London Writers' Salon, creators of the webby-nominated Writers' Hour daily writing sessions, and hosts of the London Writers' Salon podcast.
​Parul Bavishi has been an editor for over a decade. In addition to running LWS she helps thriller, YA and non-fiction writers level up their craft and get published. She writes and edits for the Story Grid. She has worked as an editor and literary scout at Random House, Quercus & Eccles Fisher. She analyses TV hit shows (Killing Eve, Ozark, Game of Thrones) on the Story Grid Showrunners Podcast.
​Matt Trinetti is a writer, publisher, TEDx speaker, and facilitator. In addition to running LWS, Matt designs programs to help unfulfilled professionals pursue creative work, start businesses, and reinvent their careers. Matt's work has appeared in Quartz, Observer, Creative Mornings, and on his blog GiveLiveExplore.
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