📚 Sales OStin. Sales Playbook: Guide for Success
Join our monthly event, "Sales OStin," for sales leaders 🚀.
✨ Sales OStin: Crafting the Ultimate Sales Playbook - Strategies for Success ✨
This event is designed for those who understand the value of structured approaches without sacrificing creativity in sales.
In this session, we'll explore:
✅ The essence of Play Books: comprehensive sales methodologies encompassing rules, scripts, algorithms, templates, and workflows
✅ Strategies for rapidly developing effective playbooks across various business models
✅ Methods for selecting and adapting sales methodologies to your unique business context
✅ Frameworks and perspectives from experienced speakers on the role of playbooks in scaling sales
✅ How to leverage playbooks for growth without losing flexibility in sales approaches
This event is perfect for those who:
👉 Seek to structure sales processes while maintaining creativity
👉 Are looking for a balance between standardization and personalized approaches
👉 Want to scale successful sales practices within their team
Join us in a discussion!
📋 Agenda:
6:00 –6:30 PM. Open door. Network, drinks, snacks.
6:30 - 6:50. Welcome words.
6:50 - 7:10 PM. Session with Speaker 1
7:10 - 7:30 PM. Session with Speaker 2.
7:30 - 8:00 Q&A Panel.
8:30 PM - Doors close.
🎙️ Speakers:
✅ Speaker 1️⃣. Kim Dang, Co-Founder of The eCom Capitalist, is an e-commerce expert who has mastered scaling businesses with lean sales teams. With a proven track record of generating millions in revenue through targeted strategies, Kim specializes in empowering small teams to achieve outsized results.
Her expertise spans from optimizing e-commerce operations to implementing high-converting sales funnels for both online and offline businesses. Kim will share her playbook for success, focusing on how startups and small businesses can leverage automation, strategic messaging, and innovative sales techniques to compete effectively with limited resources.
Her presentation will offer actionable insights for companies with just 2-3 sales closers, demonstrating how to maximize efficiency and close high-ticket deals ranging from $5,000 to $30,000. Attendees will learn how to develop powerful DM strategies, create effective scripts, and implement retargeting campaigns that drive significant revenue growth without expanding headcount.
✅ Speaker 2️⃣ Brandon Taylor, VP of ENT, MM, Partnerships & Alliances at CompanyCam, is a sales leader who has lived through the chaos of startups, the adrenaline of hypergrowth, and the high-stakes challenges of leading enterprise-level organizations. With years of experience navigating these environments, he has collected enough "scar tissue" to craft a survival guide for scaling sales teams.
Brandon believes that building and scaling sales organizations isn’t just about grit or spreadsheets—it’s about precision, execution, and knowing when to adapt or reinvent the playbook. He has successfully built teams from 6 to 67+ without breaking execution and has launched operations in EMEA, APAC, and LATAM markets, learning exactly when (and when not) to expand.
At the core of his approach is aligning ICP (Ideal Customer Profile) and GTM (Go-To-Market) strategies to ensure both revenue and culture multiply. As a CRO Pavilion Chair and GTM Board Member, Brandon focuses on helping revenue leaders avoid common traps, build resilient sales machines, and scale without the growing pains that can derail growth.
Brandon's insights will provide invaluable guidance if you’re serious about scaling sales teams effectively and sustainably.
🎤 Moderator
✅ Valentyn Yaromenko, Founder and CEO of Big Sister AI and WhiteSales, built Ukraine's largest sales consulting company. With experience scaling businesses during revolutions and war, he develops AI-driven tools to enhance sales team performance.
🚗 Parking
Capital Factory Austin offers parking validations between 5 and 9:30 PM, Monday through Friday. Guests must enter the garage at 5:00 pm or later and leave before 10:00 pm to have their parking. Validated down to $8 using a coupon the front desk host provided.
🤝 Hosts and sponsors:
1) Big Sister AI - Sales Score Tracker.
Big Sister helps US SMBs solve the challenge of measuring and boosting sales productivity by providing an AI-powered Sales Score Tracker that evaluates skills in calls, meetings, emails, and CRM interactions and offers personalized advice to enhance performance. To explore DEMO, click here.
2) Capital Factory is the center of gravity for entrepreneurs in Texas.
They meet the best entrepreneurs in Texas and introduce them to their first investors, employees, mentors, and customers. To sign up for a Capital Factory coworking membership, click here.