Authenticity Is Currency - How to Build a Brand People Genuinely Want to Follow
LUMOS HOUSE PRESENTS:
The Fireside Chat: Authenticity is Currency
An exclusive conversation about how to build a brand people genuinely want to follow.
What is this?: Join Seb Webber (formerly with Adele, M.I.A., Coldplay, Jay-Z, XL Recordings, and Roc Nation) for an intimate fireside chat on how no amount of marketing budget will sell something people don’t want. This session explores the evolving relationship between money, marketing, and the power of originality—revealing how brands can cut through the noise with authenticity.
Where is this?: This event is taking place at a luxe Austin property during SXSW 2025.
Who's attending?: A curated list of notable technology founders, investors, and leaders in media and entertainment.
Speakers:
Please check back as we announce our panelists!
Agenda:
3:30 pm | Doors
3:50 pm | Panel begins
5:00 pm | Event ends
This session will be led by Seb Webber, Executive Creative Director at Blindspot
We appreciate your patience as Lumos House carefully selects attendees from over 1,000+ RSVPs.
About our Hosts & Sponsors:
Andrew Yeung is the founder of Fibe (a portfolio of events companies including Andrew's Mixers, The Junto Series, and Lumos House). He is also a Partner at Next Wave NYC, a pre-seed/seed found backed by Flybridge Capital. Andrew's hosted 100+ events for 30k+ tech founders and professionals in 8 cities that were featured in Bloomberg, Business Insider, Fast Company, and Fortune Magazine. Business Insider dubbed him the "Gatsby of Silicon Alley."
Get on the list for future events: Twitter • Instagram • Website
Blindspot is an open and transparent platform making digital out-of-home advertising flexible and accessible to any business in the world. Over 1.000.000 digital billboards are accessible through Blindspot, with campaigns starting as low as $2. The platform is being used by over 12.000 advertisers, from SMBs to startups and household names such as Rihanna, Airbnb, Snoop Dogg, American Airlines, United Nations, Morning Brew, Universal Music, Samsung, TikTok and more. Learn more here.