

What makes good marketing videos…good?
If you’re someone who makes video at work, you’ll know it’s not just about making the dang thing—it's about making video that’s actually good enough to share with your customers, your prospects, your community. Speed and efficiency matter, but the real challenge is creating video that stands out from the crowd. Otherwise, what’s the point?
Does that resonate? Then we've got just the event for you.
Join us for a conversation with Nolan McCoy, Director of Content Marketing at Owner.com, as we unpack what actually makes marketing videos good (and what doesn't).
We'll cover:
Case study: Nolan's journey leading the B2B video strategy and growth at Owner.com
How to develop a distinctive voice for your videos
Setting and reaching your quality bar
Common B2B video mistakes and how to avoid them
Plus, a quick demo from our Community Manager Christiana on creating good videos by default with Descript’s new layouts. And we’ll save time for audience Q&A.
It'll be an hour long, and we'll record it and send it out afterward. See you there!