[MAU Vegas] Trigger Happy: What Drives Return Behavior

​What if loyalty isn’t built—it’s formed?

​In a world of endless options and fleeting attention spans, the real growth moat is not points or perks—it’s habit.

​Hosted by CleverTap, this panel at MAU Vegas brings together leaders from gaming, fintech, eCommerce, and edtech to explore how top apps are designed for habitual use—not just user acquisition.

​We’ll unpack:

• ​The psychology behind repeat behavior

• ​How micro-triggers and habit loops drive long-term retention

• ​Why habit formation is the modern definition of brand loyalty

​From dopamine loops in gaming to daily utility in fintech, hear how the best in the business are building product and marketing strategies that users come back to—again and again.

​We’ll also explore what’s next:

• ​How AI is shaping new behavioral patterns

• ​How it’s enabling intelligent personalization

• ​How it’s opening up fresh opportunities to build stickiness at scale

​Whether you’re designing a learning app, a finance tool, or a commerce experience, this session will help you rethink retention—from frictionless to habitual.

​Join CleverTap at MAU Vegas on May 22nd, 2025, and be part of the conversation on the future of loyalty.