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The Google Analytics 4 Migration Plan w Jill Quick

Zoom
 

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Event Information

In this session, Jill Quick will teach you how to adapt, migrate and navigate the new Google Analytics 4 platform.

Jill is an analytics consultant and trainer who has been working in digital marketing for years. She helps brands get the most out of their measurement strategy.

You will learn:

  • how GA4 works and how it is different from UA.  

  • the capabilities of the platform (*spoiler* there are some things we can do in GA4 that will get you really excited)

  • how to navigate from where you are now on your analytics journey, to where you need to be if you are migrating to GA4. 

 

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