The Ultimate EOY Celebration: Australia’s Biggest Startup Storytelling Event
Get Ready for The Ultimate End-of-Year Celebration!
Close out 2024 with inspiration, insights, and festive cheer at Australia’s biggest startup storytelling and Christmas bash! This is your chance to connect with founders, leaders, and innovators while diving into the art of impactful storytelling—all in one action-packed day.
📍 Location: CY Space, Collingwood Yards (35 Johnston St, Collingwood VIC 3066) & LinkTree HQ (Level 8, 1 Sackville Street)
📅 Date: Thursday, 12th December
🕐 Time: 1:00 PM – 6:30 PM (followed by the Christmas Party at 6 PM)
🎟️ Tickets: $55 for the party only, $90 for the panels + party (save $25!)
Plan Your Day with the Itinerary Builder!
We’ve packed so much into this event that you’ll want to map out your experience ahead of time. Use our handy Itinerary Builder to craft your perfect schedule, ensuring you don’t miss the sessions and activities that matter most.
This Thursday is your chance to end the year on a high note—don’t miss out!
What to Expect
Main-Stage Panels
Engage with thought-provoking sessions featuring over 20 dynamic speakers:
The Power of Startup Storytelling
Takeaway: Craft stories that attract customers and investors.
Moderator: Will Richards (Encour)
Panelists: Jodie Imam (Tractor Ventures), Alan Jones (M8 Ventures), Emily MacFarlane (Birchal), Raaj Rayat (Airtree)
The Other Story: Alternative Storytelling for Impact
Takeaway: Creative storytelling techniques for standing out.
Moderator: Fran Goh (One Roof)
Panelists: Nick Carlton (Founder, Spooney), Desmond John (The Vibe Guide), Alan Crabbe (Frontcover), Paz Pisarski (The Community Collective)
Startup Success Stories: Changing the World One Story at a Time
Takeaway: Insights from founders transforming their industries.
Moderator: Megan Luttrell (Kairos Recruitment + AFC)
Panelists: Nikki Tugano (SeenCulture), Paloma Newton (Elita Genetics), Sam Garven (Hello Canopy), Elena Tsalanidis (Deeligence)
Startup Media Relations: Dos and Don’ts
Takeaway: Strategies for effective media engagement.
Moderator: Stephanie Palmer-Derrien (The Club)
Panelists: Harrison Polites (The Media Accelerator), Bronwen Clune (Capital Brief), Mark Santomartino (Newsie), Marty McCarthy (LinkedIn)
You Media: Create Your Own Media to Become the Centre of Attention (held at LinkTree)
Takeaway: Strategies to build an engaged audience and control your startup's narrative.
Moderator: Liz Van Zyl
Panelists: Will Richards (Overnight Success + Encour), Reuben Williams (SportsGrad), Dickie Currer (Hype Man Media), Ally Watson (Code Like a Girl)
Interactive Sessions
Get hands-on with these immersive workshops and activities:
AI and You: Using AI in Marketing Without Sounding Robotic
Facilitator: Marie Dowling (Newsary)
Takeaway: Authentic marketing strategies with AI tools.
Building Confidence in Pitching
Host: Alan Jones (M8 Ventures)
Takeaway: Storytelling techniques to deliver memorable pitches.
Mastering PR Growth for Startups
Facilitators: Caroline Shawyer & Sam Morgan (The PR Group)
Takeaway: Strategies to elevate your brand’s profile.
7 MVP Lessons from Unicorns
Speakers: Joe Young & Geo George (MayFly Ventures)
Takeaway: Building your Minimum Viable Product for success.
MVP Killers: Avoiding Product Launch Pitfalls
Facilitator: Scotty Allen (The Product Bus)
Takeaway: Common mistakes and how to avoid them.
Walking Tour of Fitzroy/Collingwood
Host: Desmond John (The Vibe Guide)
Takeaway: Explore the vibrant startup hub and its inspiring stories. Des will lead the group straight to the Christmas Party at the Panama Dining Room for a seamless transition into the evening celebrations!
Featured Talks & Fireside Chats
Scaling to $50M: Lessons from an Accidental Startup
Speaker: Tim Griffiths (Scalare Partners)
Takeaway: Scaling, client acquisition, and global expansion.
Flourishing Leadership in Chaos
Speaker: Elijah D’Souza (Uncommon Collective)
Takeaway: Building resilience during challenging times.
Impact Storytelling & Allyship
Speakers: Megan Sebben & Mateus Oliveria Silva (CSIRO)
Takeaway: Inclusive storytelling to inspire action and drive change.
Zero Dollars, Limited Tools, Infinite Sisu: The First-Time Founder’s Guide
Speakers: Pip Stocks (Brandhook), Helen Baker (Xolvit), Susie Betts (Boob Armour)
Takeaway: Starting a business with minimal resources.
Evening Christmas Party
🎉 Wrap up the day at the Panama Dining Room for Australia’s biggest startup Christmas celebration! Join your fellow founders, speakers, and community members for festive drinks, delicious food, and a vibrant holiday vibe.
Why Attend?
This event isn’t just about listening—it’s about learning, connecting, and celebrating the Aussie startup scene. Whether you’re a founder, investor, or startup enthusiast, this is your chance to end the year inspired and energised for 2025.
🎟️ Tickets Are Selling Fast! Secure your spot today and don’t miss out on this unforgettable experience. See you there!
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