Founders: Design an experiment to gain momentum

​An interactive session for early-stage founders leading in uncertainty

​Ever wonder if people actually want what you're building—or how to get more eyes on what you’ve already launched?

​This live session is for you. Whether you’re exploring an early idea or trying to grow awareness for a beta product, you’ll design and commit to a simple, real-world experiment to learn what sparks interest and traction.

​Experimentation is a powerful, structured process for gaining market insights quickly, and without a lot of effort or money.

​In this session, you’ll:

• ​Learn why clarity doesn’t come first—it comes from experimenting

• ​Explore lightweight experiment templates to test interest or grow awareness

• ​Design your own experiment (I’ll guide you step-by-step, including AI prompts to kick you off)

​You’ll walk away with:

• ​A real experiment to run this week

• ​A practical framework for experimenting in ambiguity

• ​A reframe from “I’m unclear” to “I’m exploring”

​Who this is for:

​Early-stage founders and aspiring founders. If you have either a beta product or a fuzzy idea and want to take it forward, come along.
If you’re craving momentum but not sure where to start—this is your next step.