AI in UX Writing/Content Design by Khai Bahriah

​Event description: At Epidemic Sound we use Writer, an AI language tool for both UX Writing/Content Design as well as content creation for brand and marketing. I share how I built the business case, and how to use the tool.

​Target Audience: Anyone that creates content for an external audience (ie customers, clients, users)

​Speaker / Organizer Bio

​Isn't it fascinating how humans and machines talk to each other? As a former scriptwriter, I sometimes think of UI copy as the dialogue on the machine side of the conversation.

​Getting this right is vital to a good experience for the user - which is why I believe a content-first approach to design is important.

​AI has become an integral part of my workflow at Epidemic Sound. I use tools like Writer to maintain brand voice consistency, generate initial drafts, and more. This allows me to focus on the strategic aspects of content design, creating more meaningful experiences for creators finding the perfect soundtrack.