

Behaviour Change Tools with ChatGPT
AI vs. Behavioural Scientist: Who Wins?
I’ll be sharing something personal—the moment ChatGPT started doing my work better, faster, and more efficiently than me.
After training ChatGPT to think like a behavioural scientist, it didn’t just assist me—it outperformed me. It even generates more creative ideas than me. The experience was humbling, and exciting, to imagine a future where more purpose-driven leaders and their teams have access to apply behavioural science and design tools.
This session isn’t just ChatGPT vs behavioural scientist—it’s about how AI is changing research, design thinking, creativity, experimentation and innovation at scale.
Who’s It For?
Entrepreneurs, product leaders, designers, researchers, communicators, innovators, consultants, government teams, NGOs, financial advisors, sustainability advocates, marketing & communication teams, L&D teams, and facilitators—people focused on social and behaviour change, financial wellbeing, and sustainability.
What You’ll Walk Away With:
✅ State of AI conversation – Engage in a thought-provoking conversation with a mystery guest speaker on the future of AI in business and its wider impact.
✅ Shared vision for AI – Develop a collective understanding of how AI is transforming our work and what it means for the future.
✅ A ChatGPT-powered Behavioural Scientist – Learn how to train AI to think like a PhD-level behavioural scientist using a few prompts.
A Twist! This is not a webinar—it's collective sense-making.
I aim to use this space to explore how AI is transforming the way we work—together. You’ll actively contribute your insights on AI and vote on the ChatGPT prompts you want me to present.
I’ll also share links to my ChatGPT prompts from today’s session, so you can start adapting them for your own use.
Meet Your Host
Vishal George, Chief Behavioural Scientist at Behavioural by Design (Former Head of Behavioural Science at Ogilvy NZ)
My work blends behavioural science, design, and systems thinking to help purpose-driven leaders with social, financial and climate challenges.
A few examples of what my work involves:
(1) Building capability across a large New Zealand bank to become comfortable and confident in applying behavioural science at scale;
(2) Running experiments with government agencies in New Zealand motivating businesses to reduce their carbon footprint and;
(3) Equipping a technology start-up with behavioural design frameworks to enhance safety of truck drivers in India.
A Deeper Dive – Join the 2-Week Course
You will have the option to join a 2-week live course, where I’ll explore a step-by-step process to train ChatGPT into your PhD-level behavioural scientist.
Bonus for attendees: 🎁 90% off the full course for those who join the webinar.
📌 Reserve Your Spot Now – Limited to 100 participants