Go-to-Network for Sales

​With outbound becoming increasingly costly and ineffective, companies investing in Go-to-Network will continue driving growth, leaving competitors behind. This masterclass walks you through how to properly implement the two halves of Go-to-Network: network creation, activities that bring buyers in your sphere of influence; and network activation, how you turn those networks into business value.

​During this event you'll:

1- Receive a data-backed explanation on why cold outreach isn’t the most effective sales strategy anymore

2 - Learn how to build quality networks as a seller to ensure you hit revenue targets

3- Understand the many ways to activate your network other than simply asking for warm intros or referrals