Writing Frameworks For Effortless & Authentic Social Media Posts
Join us to unlock the secrets of writing effortlessly and authentically for your brand, using practical frameworks that make social media content fun and easy.
Writing Social Media posts about yourself and your brand can sometimes feel daunting, even when you know your business inside and out. It’s easy to get stuck, second-guess your words, or struggle to express your message authentically. While strategy and planning are essential, sometimes you need quick, practical tools to get past these stumbling blocks and into a flow. That's where writing frameworks come in. In this workshop, we’ll explore how to make your social media writing effortless and authentic, using simple yet powerful structures that not only organize your thoughts but also save you time. Our callab workshop partner, Pauliina Rasi, we’ll help you discover how to bring clarity, confidence, and ease to your content creation.
🧠 Understand the challenges: Why writing about your brand can feel overwhelming and how to move past it.
📝 Master writing frameworks: Discover how to use the STEAR framework and the three levels of Why to craft compelling and value-driven posts.
⏳ Save time and energy: Learn how these frameworks can streamline your writing process, making content creation more enjoyable and efficient.
💬 Enhance your message: Develop the skills to communicate your story with authenticity and impact, resonating deeply with your people.
About the workshop collab partner:
Pauliina Rasi is a writer, communication strategist, and trainer. With 20 years of experience as a journalist and communications consultant, she helps businesses, projects and professionals communicate their messages with clarity and confidence.
Pauliina’s work focuses on breaking writing strategy into actionable pieces so that professionals and entrepreneurs can turn into effective content effortlessly and cut through the digital noise to share their message with people who matter.
When not typing on her laptop 75 words a minute, she can be found on the slopes of the Swiss Alps or spending time in nature with her family and friends.