PSLC Roundtable: Building an Internal Business Case: Selling Within Your Organization

​Learn how to advocate for your presales team’s needs by crafting compelling internal business cases. This session will explore strategies to align your proposals with organizational goals, secure executive buy-in, and demonstrate the value of presales contributions. We’ll discuss how to position your team as indispensable partners in driving revenue and fostering cross-departmental collaboration.

​Our PSLC roundtables are interactive, peer-driven discussions designed to help you navigate the challenges and opportunities in presales leadership. Each session features a focused topic, breakout room sessions for deeper discussion, and actionable takeaways to help you lead more effectively. These aren’t presentations—these are conversations where your voice matters.

​Following our discussion, we will break into roundtable groups to discuss:

• ​What are the most effective strategies for getting buy-in from executives, sales leaders, and other departments?

• ​Your experience with what metrics or outcomes are the most persuasive when aligning presales to broader company goals

• ​How can you overcome challenges such as budget constraints or misalignment with other departments' priorities?

• ​Examples of success that you have experienced or seen

​This roundtable session is exclusively for members for the PreSales Leadership Collective. If you aren’t a member yet, please click here to learn more.