Alex Roy: Demand Unit Centric ABM
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What is Demand Unit Centric ABM
How to identify Active Demand Units
How to move Demand Units from Active to Engaged State
How to score and prioritize Demand Units
ABOUT ALEX
Alex Roy is the founder of SalesboxAI – a Demand Unit Centric ABM platform that allows you to discover, engage, and advertise to Demand Units within Target Accounts.
Prior to founding SalesboxAI, he has 15 years of experience in MarTech domain in a multitude of roles ranging from Product Management, Marketing and Engineering.