DevRev Effortless Bay Area
Effortless is the only industry conference that brings AI and Design together, so machines work with humans seamlessly — ultimately giving us our nights and weekends back.
We've an amazing lineup of leaders, shaping the future of business and technology.
A few notable speakers include:
Vinod Khosla, Founder, Khosla Ventures
Dr. Harrick Vin, Chief Technology Officer, Tata Consultancy Services
Abhay Parasnis, Founder & CEO, Typeface
Dheeraj Pandey, Founder & CEO, DevRev
An Essential Convergence
Effortless is the only industry conference that brings AI and Design together, so machines work with humans seamlessly, giving our nights and weekends back.
For the past 3 years, we have focused on finding the missing link between support hardships, end user engagement, and product promises. Interestingly, we found out that it’s a bunch of links, and piecing them all together surfaces a powerful knowledge graph — one that connects customers, their users, their sessions, their tickets and conversations to product, its features, its craftsmen, and its knowledge base.
Yes, customer relationship is way beyond buyers and sellers. In this conference, we will make a case for the essentials to modernize the fractured enterprise. And how AI begins with end users and customer support. Why?
Because we’ve to listen.
Because we’ve to earn our ARR.
Because we’ve to simplify.
SaaS 2.0: Simpler. Faster. Sentient.
The complexity of the enterprise doesn’t have to reflect in the way users interact with their apps. When the Buy Now Pay Later giant Klarna announced that they are shutting down their Salesforce instance — because AI has catalyzed a redesign of their enterprise — the market was puzzled. Yet at DevRev, we appreciate where they are coming from. SaaS 2.0 is upon us. What the Internet did to on-prem software, AI will do to complex, expensive, heavyweight SaaS 1.0 apps designed and built two decades ago.
For every $1 of SaaS license, $4 are spent on implementation and maintenance — a whopping $1 trillion every year to care and feed behemoths that are barely helping with customer churn, operating costs, and revenue clawbacks. This is the opportunity for SaaS 2.0: doing more so you can do fewer things but better.
Effortless will make a case that AI has to be reductive. It must take things away, including replace existing apps, to clear the clutter on our desks. We must also reduce, in many cases by 10x, the number of call center calls, support emails, messages, tickets, alerts, incidents, and clawback dollars.
And for what remains, AI agents — designed with intention to be fast, accurate, and personalized — can deflect, route, and generate effortlessly.
Join us at Effortless to bear the torch of AI and Design. Let’s make each other comfortable in the duality of machines and humans, and confident in our grasp of customers and products.
See you soon.