AI in Marketing Workshop

​Details

​Join us for an immersive workshop on AI in Marketing and discover how Artificial Intelligence can transform your marketing strategies. This interactive, non-technical session is designed for beginners and professionals alike, equipping you with practical insights to leverage AI tools for personalized campaigns, lead generation, and more—no coding required.

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Learning Outcomes
By the end of the workshop, you will be able to:

• ​Explain AI concepts in clear, jargon-free terms and identify relevant AI tools for marketing roles.

• ​Apply AI solutions to real-world marketing challenges, such as personalizing ad content or optimizing lead generation.

• ​Evaluate ethical considerations, including privacy and bias, when implementing AI in marketing.

​Who Should Attend

• ​Beginners interested in exploring AI applications in marketing.

• ​Marketing professionals looking to enhance their strategies with AI tools.

• ​Anyone curious about how AI can improve campaign effectiveness and customer engagement.

​Pre-requisites

• ​Have access to a laptop.

• ​Have access to Wi-Fi or data.