GenAI in Advertising & Search | TGB Masterclass
About the Event
The Generative Beings (TGB) is collaborating with Multipole AI and Intent Bridges to help businesses understand how the advertising landscape is changing with generative AI, and how can entrepreneurs be ready to harness this shift.
Topic: How publishers and data owners can survive and thrive in the LLM economy
1. Context LLMs like ChatGPT and Gemini are having dramatic effects on web traffic and data monetization., disrupting more than $300B worth of marketing spend. A huge opportunity. What can owners/builders of audiences and data across AI, web and app do to succeed in this era?
2. Solutions Current AI-based or adapted solutions being tested: Content locking and charging/licensing Monetizing through proprietary AI agents and chatbots. Collective monetization bots
3. Companies and tech active in the space
4. Q&A
Agenda:
6:00 PM: Registration + Networking
6:30 PM: Event kickoff
6:40 PM: Masterclass on AI in Advertising
7:20 PM: Q&A
8:30 PM: Networking
9:00 PM: Event ends
Masterclass Instructors:
Martin Bertilsson (Founder, Multipole AI)
With 20 year experience, Martin launched his digital career in Stockholm during the dot-com boom and later, as a director, helped bring Google ad tech to Asia. Now in Singapore, he’s building ventures and advising at the cutting edge of LLM Advertising and AI-driven media.
Wei Hsueh (Founder, IntentBridges)
With over 10 years in adtech and media, Wei has built trusted partnerships between publishers and agencies across APAC. He led supply-side growth for Criteo and Equativ, scaling both business from ground up. Now at IntentBridges, Wei helps publishers navigate the evolving AI landscape—turning AI-driven disruption into monetization opportunities through licensing, attribution, and bot tracking frameworks.
Who can attend:
Advertising agencies, publishers, growth and marketing leaders, industry professionals
[TGB reserves the right to approve or reject any registration. Any registration with missing or fake information will be rejected. We reserve the right to deny entry to registered attendees at the door if the venue's safety limits are exceeded.]
The Generative Beings (TGB):
Asia’s premier GenAI community with 6000+ Generative AI founders, leaders, builders, and experts. This is your community to learn, build, and earn using Generative AI.
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