

Battle of the Booths: Online vs In-Person Beauty Trade Shows
Battle of the Booths: Online vs In-Person Beauty Trade Shows
Join us for Battle of the Booths, a dynamic Beauty Buddy webinar exploring the pros, cons, and must-know strategies of showcasing your brand at virtual vs physical trade shows.
We’ll be joined by two incredible industry experts:
💡 Faye Speedie, Faye Speedie is the Founder of Beauty Bulb, a leading global sales growth business for beauty and wellness brands. She has supported over 650 brands through The Brand Book and Beauty Bulb Live – the world’s first 24-hour virtual trade show – connecting them with major retailers like Boots, Sephora, Amazon, and CVS. Previously, she was Global Sales Director at Tangle Teezer, growing turnover from £1M to £27M in five years.
💡 Mark Moloney ,is the founder and CEO of the Professional Beauty Group, which supports the professional beauty, hair, spa and aesthetic communities through its exhibitions, conferences, media and awards. The company has operated for many years in the United Kingdom, Ireland, India, South Africa, United Arab Emirates and has recently added to its portfolio events in France and Spain.
They’ll share insider tips, common pitfalls, and proven ways to maximise results, whether you’re exhibiting online or face-to-face.
✨ Whether you’re launching a new brand or scaling globally, this session will help you decide where to invest your time, energy, and marketing budget for maximum impact.
Don’t miss it – get your brand show-ready and stay ahead of the curve.
About Your Host – Wendy Slattery
Wendy is the Co-Founder and CEO of Beauty Buddy, a data-driven, reviews and consumer generated content platform empowering beauty and wellness brands to grow with confidence. As an award-winning entrepreneur, Wendy is passionate about supporting founders and marketers to drive impact, innovation, and authentic consumer connection.