Adoption Hub at Devcon (for Devcon ticket holders)
How to find Adoption Hub in the Devcon venue:
Bridging Web3’s Gap to Mass Adoption:
Join Us at the Adoption Hub!
The biggest challenge of bringing Web3 to the world isn’t about the tech—it's about understanding how to reach people.
We’re a team of designers, researchers, and marketers who've helped over 100 Web3 projects go beyond the crypto-native audience. Now, we’re crafting a hands-on space for teams who want their projects to be embraced by the masses.
What to Expect
We've created an Adoption Pathway that navigates the real challenges on the journey to mass adoption. Dive into each step along the path, tackle hard questions, and learn how to avoid common pitfalls along the way.
Explore over a dozen interactive workshops from seasoned experts speaking from their experience navigating the most pressing issues that startup teams face, so you’re equipped to handle every turn on your adoption journey.
Schedule for Day 3, Nov 14
The day we start talking growth and scaling:
9:30 am — Rapid analysis workshop with Airfoil studio. If your analytics show low visitor engagement and you don't know what to do, this session is for you.
10:30 am — talk "Adoption and Common Misconceptions from a VC Perspective". Tune in if the following questions take over your mind:
"How can I build long-term relationships with investors?"
"How can I prepare for the next fundraising round?"
"My funders say I need to show traction and attention metrics. What to do?"
11:30 am — workshop "Involving Your Motivated Community and Creating a Long-Lasting Organization" with Deep Work studio will help you with challenges like:
"How can I incentivize users to join and contribute?"
"Where can I find dedicated and talented people?"
"Part of our team doesn't feel happy about the progress. How can I change it?"
2:00 pm — workshop "Brand Lab, part 3: Craft an Irresistible Brand Story" with Stacey Fronek. It will equip you to solve tasks like:
"How can I deliver my pitch in the TED style? (with glory & fire)"
"How can I attract people to my product?"
"How can I make product advocacy easier for my community?"
2:40 pm — workshop "Build a Dynamic Community" with Dan Rodman. You will get answers to questions like:
"How can I coordinate my community?"
"How can I leverage the community for product advocacy and growth?"
"Why is there no momentum in my community?"
3:30 pm — talk "Designing for Trust: Power of Design Systems in Web3" by Tanya Efremova. If you are starting to scale, you want to be there:
"How can I boost my credibility in the eyes of my audiences?"
"How can I onboard users?"
"How do I avoid a bloated user interface?"
Adoption Path schedule
The Adoption Hub is one of the community hubs at Devcon and is exclusive to Devcon ticket holders.