

Blok Easy: Ecommerce, Journalism, EGGS & More!
🚀 Blok Easy: Where Blockchain Meets the Island Vibe 🌴
🔥 What to Expect:
✅ Thought-provoking discussions on blockchain, crypto, and decentralization
✅ Networking with industry experts, developers, and investors
✅ Laid-back, open conversations—no stuffy conferences here!
✅ The latest insights on emerging trends, projects, and opportunities in the space
What we need from you 🫵:
🍜 Come Hungry, the venue is home to Nom Nom, an amazing sushi and ramen bar
👉 Come Thirsty, this is an amazing 3-story venue that has something for everyone
🍻 Want a craft beer? Check the many fridges available at Woops Minimart on the 1st level
🍶 Want to try delicious Japanese Imports? Go up to Asiatk and give their Sake a try.
🎱 Want to play some pool? We gotcha, 1st level has two pool tables 😎
Agenda Blok Easy #4
6:30pm - Doors Open
7:40pm - 8:00 pm - Huevos Coquí: The Resilience Behind The Egg
8:30pm - 8:50 pm - Ey Boricua: Reinventing Puerto Rican Journalism for the Digital Age
9:20pm - 9:40 pm - Kyle Armour: Beyond Crypto – Disrupting eCommerce with a Web3 Mindset
Our Speakers
Kyle Armour - Formulation Factory
This dynamic company specializes in crafting premium health and wellness supplements designed to elevate your vitality and performance. Their flagship product, SELF OBSESSED, is a 10-in-1 masculinity maximizer, meticulously formulated with clinically-proven ingredients such as Shilajit, Tongkat Ali, and Fadogia Agrestis to optimize testosterone levels, enhance strength, and amplify drive. Proudly manufactured in the USA within a GMP-certified, FDA-registered facility, Formulation Factory ensures unparalleled quality and efficacy in every bottle. With a stellar 4.4-star rating from over 450 satisfied customers, their commitment to excellence is evident. Beyond SELF OBSESSED, their diverse product line includes Heart of Steel, The Night Before, Crown Of Glory, Melt Mode, and Gut Intellect, each targeting specific aspects of health to provide a comprehensive approach to well-being. By choosing Formulation Factory, you’re investing in a brand that prioritizes scientific innovation, quality assurance, and customer satisfaction, empowering you to achieve your peak potential.
Néstor Reyes - Granja Avícola Huevos Coquí
Granja Avícola Huevos Coquí is a distinguished Puerto Rican brand committed to delivering fresh, high-quality eggs to local consumers. Operated by Néstor Reyes Farm & Associates, Inc., this poultry farm plays a key role in Puerto Rico’s egg production, ensuring a steady supply of farm-fresh eggs across the island. Located in Río Grande, Puerto Rico, Huevos Coquí specializes in wholesale distribution, supplying major retailers and supermarkets such as SuperMax and Pueblo, where their eggs are often labeled as “Huevos Grandes del País.”
Despite economic and environmental challenges, the farm has remained resilient and committed to local food security, continuously providing fresh, nutritious eggs to the community. Their presence in Puerto Rican households is undeniable. Choosing Huevos Coquí means supporting sustainable agriculture and local farmers, all while enjoying top-quality, farm-fresh eggs straight from the island.
José Maldonado - EyBoricua!, Revista Crónicas, Revista Seguros & More
José is a distinguished Puerto Rican journalist, editor, and media entrepreneur. He began his career at the Caribbean Business weekly and the Supplement section of The San Juan Star. Later, he spent a decade at El Nuevo Día, where he served as the Business Section Director and was the founding director of the newspaper’s Orlando edition.
Today, José leads multiple digital media platforms, including EyBoricua.com, RevistaCrónicas.com, Gastrobarpr.com, SoySilverPR.com, VibeerMag.com, and RevistaSeguros.com. He is also at the helm of José Maldonado Publishing, a company specializing in content creation and editorial projects, such as Revista Crónicas and EyBoricua.com. Through his work, José remains deeply committed to informing, engaging, and uplifting the Puerto Rican community, both on the island and abroad. His impact on independent journalism and digital media continues to grow, solidifying his reputation as a key figure in Puerto Rican storytelling.
Our Host
Armando Pio - Punto Pio
A true innovator in sustainable agriculture and digital commerce, Armando is revolutionizing the way farm-to-door food systems operate in Puerto Rico and beyond. As the mastermind behind Punto Pio, he has seamlessly blended tradition with technology, delivering farm-fresh, free-range eggs directly to consumers while building a community-driven food movement.
His ambitions don’t stop there—Armando is currently exploring tokenization as a groundbreaking way to fund and expand his operation, with the bold vision of establishing 1,000 free-range chicken farms across the globe. These farms will serve as the foundation for the Pio Club, a premium farm-to-door service offering high-quality, locally sourced produce.
Beyond Punto Pio, Armando is a strategic thinker, creative marketer, and ecosystem builder, playing a pivotal role in connecting communities, entrepreneurs, and investors through various projects, including BlokEasy, where he leads discussions on blockchain and innovation. His work exemplifies a commitment to sustainability, economic empowerment, and cutting-edge solutions, making him a driving force in agriculture, technology, and entrepreneurship.
Our Sponsors:
Punto Pio
Nestled in the heart of Puerto Rico, Punto Pio is revolutionizing the farm-to-table experience by delivering fresh, free-range eggs directly to consumers’ doorsteps. Founded by the passionate duo AJ and Yari, the company is committed to enhancing local agriculture and aims to expand its flock by 1,200 chicks by next summer through their innovative “Name-a-Chick-Online” initiative. By supporting Punto Pio, customers not only enjoy unparalleled freshness and convenience but also contribute to the island’s self-sufficiency in egg production.
Blok Assets
Established in 2021, Blok Assets empowers businesses to harness the potential of tokenization for sustainable growth. Specializing in asset tokenization, tokenomics, and strategic financial planning, they have successfully guided numerous companies and investors through the complexities of the digital economy. With a mission to unlock new funding avenues, particularly in emerging markets, Blok Assets leverages its extensive network of over 30 venture capitalists to drive economic development and innovation.
BlockFills
BlockFills stands at the forefront of digital asset trading solutions, offering bespoke end-to-end services to participants in the cryptocurrency market worldwide. By addressing fragmented liquidity through advanced aggregation and matching algorithms, BlockFills provides an integrated software suite that streamlines all aspects of the trade lifecycle for institutions. Their commitment to innovation and security has positioned them as a trusted partner for those navigating the complexities of the digital asset landscape.
Looper Multiverse
Looper Multiverse is redefining the digital experience by building a next-generation metaverse where users can seamlessly interact, create, and transact in a decentralized, immersive environment. Designed with scalability and interoperability in mind, Looper Multiverse integrates blockchain technology to enable secure asset ownership, tokenized economies, and immersive virtual experiences. Whether for gaming, business, or social engagement, this ecosystem empowers users to shape their own digital realities while fostering a vibrant, interconnected community. With a commitment to innovation, privacy, and user-centric design, Looper Multiverse is leading the charge in bringing the future of the metaverse to Latin America and beyond.