THE SEARCH FOR ORIGINALITY: Brands & Digital Creators
In the noisy digital space, traditional advertising methods struggle to stand out as they once did. Join this panel as they discuss the growing power of creators, and this new economic terrain in which brands and businesses rely on creators more than ever before.
Why are artists and other creators becoming key drivers in the success of businesses, both large and small? Is manufactured engagement the same as authentic interaction anymore? In their newfound era of power, where, exactly, are artists and creators driving the space?
Listen in on this session of the D-ENCOUNTERS, in partnership with Muro and Poolside, to find out!
Mediator:
Gianluca Boccadifuoco - CEO & Founder at Muro.art
Guests:
Eduardo Quinterio - Head of Ephemeral Ethernal
Pedro Pessoa, Business Developer - Porto Art Square
Teresa Silva Sousa, Manager of Innovation and New Business - Banco BPI
COME AND DISCOVER THE NEW COLLECTION BY ARTIST MGXS
Wandering Here, There, and Everywhere
For some, the future is already happening. There is a constant feeling of strangeness, displacement, of being out of this world. However, being an alien can have its merits: one of them is observing from afar.
Attentive to the world around us, MGXS gives us a glimpse of how he sees and apprehends cities such as Lisbon, London, and Paris. Scanning them metaphorically and literally through his phone, the artist captures ephemeral and almost insignificant moments and, thanks to 3D, digital collage and color filtering, transports us into a new, abstract dimension: here, the present and the future are just one.