

Strategic CS in the Age of AI: How Not to be Automated
What’s the future of Customer Success in a world of smaller teams, tighter budgets, and smarter systems?
It’s not about doing more. It’s about becoming more strategic.
Join us for a special CxXchange SuccessHour with Chad Horenfeldt, celebrating the launch of his new book: The Strategic Customer Success Manager: A Blueprint for Elevating Your Impact and Advancing Your Career.
Who should attend: CSMs, Leaders of CS teams, CS pros in between roles and looking to level up.
This book gives you the mindset, skills, and frameworks to thrive. Learn how to:
Break out of the “CSM 1.0” identity trap of firefighter, fixer, or entertainer
Master the twin pillars of trust and value to drive outcomes
Use the 3C Method, Strategic Account Plan, and outcome-driven QBR frameworks
Reposition your team (or yourself) as strategic advisors in an AI-accelerated world
In this session, we’ll go behind the scenes of the book—unpacking key frameworks, exploring how CS leaders can use it to level up their teams, and showing how to build foundational, timeless strategies that will carry you through the AI era.
🎁 Everyone who attends live will get a special discount code for the book.
About Chad Horenfeldt
Chad Horenfeldt is the VP of Customer Success at Siena AI and an award winning CS leader with over 15 years of experience building high-impact teams at companies like Eloqua (acquired by Oracle) and Kustomer (acquired by Meta). Known for his blend of strategic insight, empathy, and operational excellence, Chad has shaped the careers of hundreds of CSMs and helped define the modern CS profession. He’s a founding member of CS Angel, advisor to emerging CS tech, and a longtime advocate for elevating CS into a strategic function.