Cover Image for Recart Webinar Series: How to tackle the ever-changing customer journey

Recart Webinar Series: How to tackle the ever-changing customer journey

Hosted by Recart
 
 
Zoom
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Past Event
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About Event

Join Recart and its global audience of users and partners to learn ecommerce scaling strategies

Recart Webinars are live, virtual meetups where industry experts share their knowledge and best practices around e-commerce growth and marketing.

This instance of the Recart Webinar Series comes with 3 sessions, each and every one of them carefully curated to provide you tactical and actionable insights that you can implement right after the event.



AGENDA

2:00 pm EST to 2:30 pm EST: The Buyer Journey of 2020: Not a One-Stop Shop - Daren Limas, Global Director of Accounts @ Klickly

2020 has accelerated the shift to eCommerce. With that comes more online traffic and more opportunity, but where do you reach these potential clients? If you want to win, you have to diversify your marketing channels. Daren Limas will explore why you need to expand your stack, what channels are successful, and how to do so without spending a lot of extra money.



2:30 pm EST to 3:00 pm EST: How to use Messenger to create a seamless customer journey - John Vrancsik, Marketing Manager @ Recart

Messenger is an untapped opportunity for the majority of ecommerce entrepreneurs. This new channel allows you to quickly and easily grow your list and create truly meaningful customer relationships through conversational experiences. John will help you discover the potential Messenger can have on your business.



3:00 pm EST to 3:30 pm EST: The new omnichannel: How Messaging is Rewiring Commerce for Brands - Elena Kostova, Product Marketing Manager @ SMSBump

Today's technology destroyed the barriers of one-way communication. The most current, trending marketing channels are not only accurately measurable, they're conversational. The behavior of online shoppers are changing constantly, but one thing's for sure: you need to create delightful experiences for your customers. Listen to Elena's presentation to learn how to integrate SMS marketing into your omnichannel marketing strategy.



About the Speakers

Elena Kostova, Product Marketing Manager @ SMSBump: Elena is the Product Marketing Manager at SMSBump, with 3+ years of experience in the field and extensive knowledge in SMS marketing particularly. Her goal with SMSBump is to empower thousands of brands to leverage all the unique capabilities of SMS and use the channel to establish long-lasting relationships with customers, drive more sales, and boost revenue.



Daren Limas, Global Director of Accounts @ Klickly: Dare is the Global Director of Accounts for Klickly. With 10+ years of eCommerce experience, specializing in digital strategy, he has worked at top agencies such as Wpromote and The Search Agency to drive new business. Prior to Klickly, Daren founded Proven — a performance marketing agency driving lead generation and eCommerce sales for clients like Liberty Mutual, Uber, and Stance.