Content Marketing ROI: 4 Steps to Proving the Value of Your Content Strategy Before You Spend a Dollar w/ Alex Birkett
Want to play the rest of your career on easy mode?
Here's the cheat code:
Learn to forecast the ROI of your content 🔮
Getting buy-in from bosses and clients is A LOT easier when you can prove the value of your content strategy before you've spent a single dollar.
And in this live Workshop, Alex Birkett, co-founder of Omniscient Digital, will show you how to take your content strategy forecasts from "it depends" to "cloudy with a chance of #1 rankings".
You'll learn how to:
Map out your organic TAM and total search potential
Model out likely outcomes for investing in content and SEO
Calculate ROI timelines and breakeven analysis
Communicate this vision to stakeholders to get buy-in, resources, and investment
Hear one of the best in the biz share the exact steps he takes to forecast content marketing ROI for his clients – and avoid the pitfalls most marketers make when it they try and predict the success of their strategy.
Register now to secure your spot in this live Workshop and get ready to learn from the best.
About Alex Birkett
Alex Birkett is a co-founder at Omniscient Digital, a content and SEO agency helping B2B brands scale organic growth. He previously worked on growth and experimentation at Workato, HubSpot, and CXL. He enjoys scuba diving, punk rock music, and long walks with his dog, Biscuit.