Measuring Your Campaign Impact
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$129.00
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About Event
Science communication leaders need to confidently navigate today’s complex media environment. To do that, it's not enough to simply make the content.
This workshop gives you the templates, strategies, and tools you need to measure your campaign's content effectively.
We'll help to:
Identify which unique measurements of a campaign matter for your strategy
Navigate the landscape of viewing and extracting measurements to be able to utilize them for key stakeholders
Our goal is to help design strategic and measurable campaigns that translate scientific insight into narratives that resonate with the public and counter misinformation.
Learn how to measure your campaign's results and new ways to automate measurements for your next campaign.