🎙 Speaker Series: From Brand to Scale - Growth Marketing for Climate Tech w/ Bettina Grab
​🌱 Attend this session hosted by Candice Ammori if you want to learn how to establish and scale a climate tech company through clever marketing! This session will take you through the fundamentals for marketing in climate tech - from building a strong brand to creating a repeatable system for lead generation that drives growth.
​About the Speaker
​Bettina Grab left her corporate career of 15 years to combine her expertise in global B2B tech marketing with her passion – saving the planet – and joined Alder & Co, a leading marketing agency focused exclusively on climate tech, as partner & president. Bettina advises Alder’s clients from “Brand to Scale”, deploying on marketing campaigns that generate leads and drive sales using content marketing & digital demand generation techniques. Bettina is also a guest lecturer for cleantech marketing at the Presidio Graduate School in San Francisco, and serves as Cleantech Open’s National Marketing Chair. When she’s not saving the planet with every lead generated, she’s making an impact as a zero waste blogger and activist, and avid yogi and baker of German sourdough bread.
​Contact info: bettina@alderagency.comÂ
​​Hosted by: Candice AmmoriÂ