How to Connect with Shoppers Through Conversational Marketing in 2021
Conversational marketing has been around for some time. Brands are now looking to create closer connections with their audience.
But how does it work?
We’ve teamed up with John, Head of Partnerships at ReCart, to show eCommerce businesses how to connect with shoppers through conversational marketing in 2021.
Your hosts 👋
John Vrancsik, Head of Partnerships at ReCart
Lisa Popovici, Co-founder at Cartloop
What you will learn 💡
- How and why paid social is changing going into 2021, and what you need to do about it
- Why conversational marketing channels are the way to go
- How to convert 31% more abandoned carts and drive 30x ROI with conversational SMS marketing
- How to create meaningful customer relationships through conversational experiences
Who should attend 👀
- eCommerce Managers/Operators
- eCommerce Growth Marketers
- DTC Marketers
- Conversion Optimization Experts
About John 🙋♂️
Hi, I'm John. I'm in charge of marketing and partnership projects at Recart. Also a regular host of the Recart Webinar Series. I've helped thousands of Recart customers to add Messenger to their marketing strategy and grow their revenue.
About Lisa 🙋♀️
Hey, I'm Lisa, co-founder at Cartloop, the conversational SMS marketing platform that's bringing the in-store shopping experience online by texting with customers in real-time. Previously, I’ve built and sold two DTC brands while studying medicine and co-founded a SaaS business. When not growing Cartloop, you’ll probably find me working out or cooking a healthy avocado toast.